Tracey S. Lawrence is the founder of Grand Family Planning LLC and bestselling author of the ground-breaking book “Dementia Sucks.”

Having been the primary caregiver to two parents who succumbed to dementia, Tracey has a unique perspective on the issues surrounding caregiving and the challenges of staying healthy and productive under extreme pressure.

Realizing that millions would be facing the same struggles she had, she conceived of a team approach to coaching families through life transitions and health crises. Tracey’s commitment to raising awareness of the growing family caregiving epidemic drives her business and her professional speaking and training programs.